Three Things to Do If You Want 100K Followers as Fast as Possible

If you were starting from zero on TikTok and Instagram and wanted to reach 100,000 followers quickly, there are three things that matter most. Not growth hacks or algorithm tricks. The fundamentals: building a creation habit, mastering hooks, and controlling the energy in your videos.

Step 1: Three Videos a Day for 30 Days

The first step is not about going viral. It is about breaking the habit of not creating.

Post three videos a day for 30 straight days. The purpose is to train yourself to be comfortable publishing work that is 60% good. The speaker argues this is one of the most important entrepreneurial skills and one of the least talked about. The person who waits until something is 100% ready is not an entrepreneur. They are a perfectionist pretending to have a business, and they will move too slowly to iterate or learn.

After a few days of forcing yourself to produce three videos, your brain starts seeing content everywhere. An argument on the street becomes a video idea. Big waves at the beach become a video idea. You shift from "I need to think of something to post" to "I need to pick which of these ten ideas to post."

Step 2: Use Proven Hooks

The hook is objectively the most important part of any video. If someone does not watch past the first three to five seconds, the algorithm buries it. The algorithm tracks two things above all else: whether people stop scrolling on your video, and how long they watch.

If people stop and watch most of the video, the algorithm pushes it to more people. Likes and saves contribute, but watch time and stop rate are the primary signals.

Some hook templates that work:

• "Here is the biggest green flag that..."
• "The one thing I wish I knew in my early 20s."
• "After doing [insert specific, impressive result]..."

For example: "After doing $1.167 million per month on average in 2024, here is the one thing I would do if I was starting a business online in 2025."

The hook needs to accomplish three things: tell the viewer they will learn something new, signal that the information will come quickly, and establish that you are the right person to deliver it.

Step 3: Build a Healthy Obsession with Your Energy

People follow people they want to be like. That means the energy you project in your videos matters as much as the content.

The speaker notices his best-performing videos are the ones he films while relaxed, often lying down on a patio with the ocean in the background. His audience is mostly men who want to feel relaxed, abundant, and in control of their lives. The laid-back energy communicates exactly that.

Figuring out your energy means paying attention to what state you are in when your videos perform well, then engineering that state before you film. For this creator, that means a cold plunge, a sauna session, or a surf before recording. The ritual is not random. It is designed to put him in the specific energy that resonates with his audience.

Key Takeaways

• Post three videos a day for 30 days to break perfectionism and build a creation habit. The goal is 60% quality, not 100%.
• The hook determines whether anyone watches your video. Use proven templates that promise new information, brevity, and credibility.
• Your energy on camera matters. Figure out what state produces your best content and build a pre-filming routine that gets you there.